Director, Product Management in Huntersville, NC at American Tire Distributors

Date Posted: 5/9/2023

Job Snapshot

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Job Description

Are you looking for an opportunity to turn your ambition and your people skills into a rewarding career with an industry leader? Join our team at American Tire Distributors! As the nation's premier tire distributor, ATD’s coast-to-coast distribution network provides approximately 80,000 customers across the U.S. and Canada with rapid and frequent delivery of high quality tires, custom wheels and shop supplies. 

Position Description: 

The primary responsibility of the Director, Product Management is to have accountability for strategizing, leading, managing, and growing a broad portfolio of ATD digital products and services. This role will partner with IT to drive technology development on time, on budget, with high quality and value. ATD’s digital platforms are revenue and profit drivers for the company and this role will ensure that the digital platforms are continually optimizing profitability for the company.

Key functions include the identification of the merchandising objectives, product strategy and market requirements by coordinating market research, competitive analysis and capturing requirements from internal associates, external customers and prospects. The role is part of the senior digital leadership team and will provide senior level strategic and tactical guidance and support in the development, delivery, and management of digital ecosystem platform ATD has to offer customers.

This role is responsible for recruit, develop and retain a talented team responsible for managing all aspects of ATD digital portfolio and vendor applications, develop strong intra-company relationships by proactively meeting with key segment merchandising, marketing, operations, finance and business leaders to keep abreast of changes/trends as well as to shape decisions. This individual is expected to interact with EVPs and SVPs to gain cross functional alignments of new initiatives and required financial and resource support in growth of ATD business.

Essential Duties & Responsibilities

  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure needed to achieve them.
  • Support sales, merchandising, and marketing efforts to aid in execution of ATD vision, strategy, roadmaps, value propositions, feature/benefits, FAQs, win/loss analysis, market analysis, RFP/RFI completion, education, conference/exhibition efforts and demonstration tools.
  • Lead to generate incremental revenue from on-site merchandising and on-site marketing effort
  • Lead digital product life cycle from inception through operation and maintenance; ensure consistency with the strategic vision and market/customer requirements.
  • Lead efforts to analyze accumulated data and market research to drive portfolio management, rationalization, and appropriate balanced investment allocation of growth, sustaining and maintenance efforts across the organization.
  • Develop strong intra-company relationships by proactively meeting with key segment operations, merchandising, marketing, IT, finance and business leaders to keep abreast of changes/trends as well as to shape decisions.
  • Monitor market and competitive intelligence, perform analysis and leverage conclusions to improve product/services customer satisfaction and overall business results.
  • Gather, prioritize and develop requirements and specifications for growth, sustaining, and maintenance, utilizing industry standard concept engineering and requirements gathering techniques.
  • Drive development of market requirements documents, buyer/user personas, problem statements, use case scenarios, test scripts and related application development materials.
  • Balance key stakeholder input in making complex decisions regarding application changes to incorporate including definition, prioritization and business case development for recommendation to steering and executive teams.
  • Drive standardized iterative interaction with technology/development personnel and business analysts, communicating clear processes for product, related services and internal tools/platforms as it relates to applications, quality assurance test execution, and addressing of issue resolution.
  • Support preparation and delivery of knowledge transfer to technical and customer experience teams for launch enablement.
  • Manage operational and financial metrics including development of key performance indicators, monitoring, and data analysis and leveraging thereof to improve digital platforms and product delivery and operations.
  • Establish business metrics required to meet customer requirements and achieve financial/growth targets and key goals.
  • Set KPI, performance measurement, achieve satisfactory profit/loss ratio and share of market performance in relation to pre-set standards and to general and specific trends within the industry and the economy.
  • Monitor and review team outputs for multiple teams and recommend changes to resource utilization to improve efficiency.
  • Ensure that quality and performance standards are established and measured with improvement goals developed.
  • Meeting or exceeding defined sales, margin, EBITA, and budget targets
  • Successful implementation of new products and solutions to Web and Telesales channels. (on time deliveries; on budget projects; business case benefits realized)
  • Customer satisfaction scores for online browse and purchasing of ATD products and partner dealer services.
  • Employee satisfaction; meeting or exceeding staffing retention targets.

Key Partners (Positions)

  • Product Owners, A/B Testing Analyst, Business Intelligence Analyst


  • Education:  Degree in business, marketing, technology or a related field. Master’s degree is preferred.
  • Experience: eCommerce management experience in large organizations (500+ employees), for a minimum of 7 years. Strong financial acuity; demonstrated ability to manipulate financial levers to accomplish goals. Prior P&L responsibility desirable.

Key Competencies

  • Candidate will have strong leadership and change management skills; create passion, excitement and results in others; and provide strategic and tactical direction to evolve and grow a market leading portfolio. This individual will have strong executive presence and be able to clearly discuss and communicate product value and benefits to customers, prospects, and internal and external partners
  • Excellent oral and written communication skills and group presentation skills. Comfortable presenting at c-level, both externally and internally.
  • Ability to effectively maintain/build relationship across business groups.
  • Structure business disciplines to facilitate quick and fact-based decisions while ensuring accountability for execution.
  • Ability to maximize customer linkages and aligns resources with strategic priorities
  • Previously demonstrated exceptional performance in a combination of retail digital strategic and/or product management roles with a minimum of 10 years of experience.
  • Substantial experience in the management of complex operational functions in a matrix environment.
  • Demonstrated ability to recruit, develop and motivate top talent.
  • Proven track record in effectively leading and managing teams to produce on-time, high-quality deliverables with a high level of customer satisfaction.
  • Demonstrated experience working with broad cross-functional teams with ability to sell ideas and plans to internal constituencies, executives, customers, commercial team, analysts, and partners.
  • Strong strategy, product management, consulting, marketing, and business and technology experience and understanding of e-Commerce best practices.
  • Ability to work in a dynamic, matrix organizational environment with an aggressive multi-project schedule.
  • Excellent written, verbal, web and face to face communication skills.
  • Strong analytical abilities and decision-making capabilities.
  • Strong market and customer centric orientation.
  • Demonstrable intermediate- to-advanced level proficiency in MS-Office including MS-Word, MS-Excel and MS-PowerPoint, with strong technology industry background in software, hardware and networking environments.
  • Good understanding of financial analysis and statements.

Physical Demands/Work Environment/Travel Requirements:

  • Physical demands:  While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance, stoop, kneel, crouch or crawl; talk, hear, taste and/or smell; the employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities

required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus.

  • Work environment:  While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time. The noise level in the work environment is usually moderate.
  • Travel required: 10+% of the time, travel throughout the U.S. and may require overnight stays.

This job description in no way states or implies that these are the only duties to be performed by the employee occupying the position.  Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor, subject to reasonable accommodations.  Nothing in this job description creates a contract of employment in any way for any person.   All employees hired by American Tire Distributors, Inc. are employees at will and the company reserves the right to terminate employees at any time for any reason or no reason at all.

Build a challenging and rewarding career with us!

American Tire Distributors is an Equal Opportunity Employer and Drug Free Workplace

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Shift Type:
Job ID: R24275